SEO rarely has universal answers. From schema to domain age and 404s, context determines what actually impacts rankings and visibility.

Rand Fishkin (the founder of MOZ) and the team at SparkToro released the 2024 Zero-Click Search Study recently, and the numbers are brutal for those who have spent years investing in SEO— 58.5% of U.S ...

AI now helps organize tasks and evaluate workers. A new study warns the technology may bring new risks for workplace health and safety.

Google Maps launches Ask Maps, a Gemini-powered conversational feature for local discovery in the U.S. and India, plus a navigation overhaul in the U.S.

BYU law professor Brett Scharffs delivered a message to the U.N. connecting human dignity and peace.

Asking a young child “what do you want to be when you grow up,” doesn’t often have much pressure. In fact, you can get some ...

Software demos and Pentagon records detail how chatbots like Anthropic’s Claude could help the Pentagon analyze intelligence and suggest next steps.

A few semesters into my teaching career as a psychology professor, I uncovered a cheating ring. I determined who the ringleader was and called him to my office. He admitted that he had illicitly ...

AI cannot feel the hesitation that comes from knowing a decision could harm someone or the satisfaction of arriving at a conclusion after genuine reflection. Being torn between our morals is not a ...

In April of 2025, OpenAI released a new version of GPT-4o, one of the AI algorithms users could select to power ChatGPT, the company’s chatbot. The next week, OpenAI reverted to the previous version.

Commentary: I learned valuable things, such that if you threw your laptop out the window, I would be able to say which parts ...