Timothy Weah speaks on creative directing Electrolit's campaign that will run during the 2026 World Cup while he plays for the United States.

A major change at the 2026 World Cup has already caught the eyes of fans. With the introduction of "hydration breaks," which split up each half of a match, it's now possible for c

The 30-second spot for the Dova Arena project, which will be located in Rancho Cordova, is debuting during the 2026 FIFA World Cup.

The brand enlisted soccer stars alongside Kim Kardashian and LeBron James—but many commenters say Adidas still delivered the better ad.

Channing Tatum, LeBron James and Jason Sudeikis (in character) joined soccer stars like Erling Haaland, Cristiano Ronaldo and others in a short film set at a Hollywood film studio.

World Cup broadcasters FOX Sports have been slammed for missing the restart of Mexico vs. South Africa after cutting to commercials during a mandated hydration break

The 2026 FIFA World Cup is expected to be one of the biggest commercial events in football history, thanks to the tournament's expansion to 48 teams. Josh Bullmore, Chief Strategy Officer at Publicis Groupe UK,

Viewers of the World Cup Opening Ceremony are reacting online after the Fox network aired a FIFA commercial narrated by Matthew McConaughey just ahead of the event's kick off